Create
Step 1: Idea
The starting point is an idea, a vision, an architecture: the intellectual property that may be unique, and could be valuable if protected.
We will embrace your ideas
Whether your dream is building the next worldwide financial-services product or sending your children to the school of their choice, you can be sure a MarkCrest advisor will work with you to make it a reality.
The foundations of corporate value
Strategic capital
A company’s value is built on many foundations, with many forms of strategic capital.
Products and opportunities
Intellectual property is the economic driver of today’s modern economy.[3] It is complex, and it takes discipline. MarkCrest provides the management and expertise to develop these critical assets into products, and to identify opportunities.
Focus on your assets and policies
An action plan for the company’s IP, and policies that protect it.
Your advisor will analyze your situation and give you a dynamic, personal action plan, set goals, and build a strategy that evolves as markets change. MarkCrest can help you identify the resources you need to build and access funding channels, build support for worldwide licensing models, and analyze your needs, including:
- Financial programs targeted to your intellectual property’s needs
- Marketing options that let you save and invest for immediate priorities and long-term objectives
- Joint and cross-marketing opportunities, to build a diversified licensing portfolio
- Exclusive market and research commentary, to help you make informed decisions
MarkCrest can work with you and turn your ideas into reality.
Once you have created a plan, put protocols in place, personally or across the company, for managing your newly protected IP. Read Step 4: Policies.
The company’s path through the ten steps
Protect
Step 2: Protect
Is the idea unique? If it is, you need to decide how to build a framework that protects it.
Then plan
Step 3: Plan
Life goes on and things happen, even after your IP is protected. What you have created and protected needs attention too.
Protecting value, all the way to monetization
Steps 3 to 7: Plan, policies, access, agreements, ownership
Now come the important steps to monetization. Plan, and create policies around your intellectual property. Understand what access means and how to protect it. Create agreements that protect access and value. Document ownership.
Steps 8 to 10: Audits, infringement, documentation
Audit your intellectual property and the status of each asset. Understand what infringement means, and the best way to approach it, whether you are infringing or being infringed. Documentation will ultimately be the most important piece of the monetization process: think of it as a documented audit trail.
References
- ↑ MarkCrest (introduction). Maynard L. Dokken, the record.
- ↑ MarkCrest: The intellectual-property practice. Maynard L. Dokken, the record. maynardldokken.com/markcrest/#practice
- ↑ Knowledge economy. Wikipedia.
Every source above was opened and checked on 3 November 2026.
Further reading
- What is intellectual property? World Intellectual Property Organization (WIPO).
- Valuing intellectual property assets. World Intellectual Property Organization (WIPO).
- Intellectual property valuation. European IP Helpdesk, European Commission.
- Trade secret. Wikipedia.
- License. Wikipedia.
Background on the subjects of this page, not cited above. Each link was opened and checked on 3 November 2026.